Matthias Erb

FRoSTA

A food campaign that tells the truth

— PROJECT NAME

Brand campaign


— ROLE

Strategy

Concept

Art Direction

Creative Direction


— DATE

2021 – 2024

FRoSTA has been cooking the way you do at home since 2003: with ingredients, not additives. We have summed this up in a contemporary and tasty campaign. With one simple thought: Just like you. Only from us.

The campaign works online and offline for all media and products.

Various touchpoints and motifs with regional references whet the appetite for tasty food without additives.

FRoSTA is not only expanding its product range, but also its campaign in important markets throughout Europe.

contact

+49 151 22 66 01 87

hey@matthiaserb.de