Matthias Erb

protonet

A little surprise that shouldn’t really surprise anyone.

— PROJECT NAME

How china are you?


— ROLE

Strategy

Concept

Digital Concept

Copywriter

Art Direction

Creative Direction


— DATE

Oct 2014

In many countries data privacy or even data sovereignty for users simply don’t exist. Fortunately this issue has nothing to do with you, doesn’t it?

Posting, sharing, playing. That’s your digital lifestyle. You create data with each and every decision you make.

This integrated campaign unvarnished truth behind your personal data.

In a captivating interactive Point-And-Click-Style game you can find out more about yourself and how much control you really have over your personal data.

contact

+49 151 22 66 01 87

hey@matthiaserb.de